Storywork Applications
Apply Storywork to a brand, community, organisational or leadership challenge.
Each workshop combines practical application, collaborative dialogue and strategic reflection.
You leave with new insights and a Storywork Design Canvas developed for the context you explored.
Designed for participants who have completed the Storywork Foundations or have equivalent familiarity with the Storywork methodology.
Storywork for Brands
Design narrative change for your own brand.
Brands exist within a wider cultural story. Some stories create relevance and connection. Others quietly limit how brands are perceived and what they can become. In this hands-on workshop, you apply the Storywork methodology to a brand. Working collaboratively, you explore the narratives shaping that brand and begin designing new possibilities for meaningful change. Throughout the workshop, the transformation of renowned brands serves as a running case, illustrating how Storywork can reveal hidden assumptions, reframe cultural narratives and support strategic brand development. Participants use the case to inform and enrich the work on their own brand. You leave with practical insights, a Storywork Design Canvas tailored to your own context, and a new way of thinking about brand strategy. Ideal for: brand strategists, marketers, communication professionals and creative agencies.
Cultural Narratives
Brand Meaning
Strategic Reframing
Format: Half-day workshop
Outcome: Context-specific Storywork
Approach: Practical application
Investment: €395 p.p. excl. VAT
Storywork for Communities
Strengthen the stories that bring communities together.
Communities are shaped by shared stories. These stories influence identity, belonging, participation and collective action. Some strengthen connections, while others unintentionally create division or exclusion.In this hands-on workshop, you explore the narratives shaping your own community, network or initiative. Working collaboratively, you uncover opportunities to strengthen participation, foster belonging and support sustainable community development.Throughout the workshop, real-world community initiatives serve as running cases, illustrating how Storywork can reveal hidden assumptions, strengthen collective identities and support meaningful social change. Participants use these examples to inform and enrich the work on their own community.You leave with practical insights, a Storywork Design Canvas tailored to your own context, and a new perspective on community building.Ideal for: community builders, arts and cultural organisations, municipalities, educators and social innovators.
participation and belonging, and develop possibilities for stronger relationships and collective action.
Belonging
Collective Identity
Participation
Format: Half-day workshop
Outcome: Context-specific Storywork
Approach: Practical application
Investment: €395 p.p. excl. VAT
Storywork for Organisations
Design narrative change within your organisation.
Every organisation lives by stories. They shape culture, relationships, decision-making and the way change unfolds. Some stories create momentum, while others quietly keep familiar patterns in place.In this hands-on workshop, you explore the narratives shaping your own organisation. Working collaboratively, you identify opportunities to strengthen collaboration, navigate complexity and design meaningful organisational change.Throughout the workshop, real-world organisational examples serve as running cases, illustrating how Storywork can uncover hidden assumptions, reframe relationships and support lasting transformation. Participants use these examples to inform and enrich the work on their own organisation.You leave with practical insights, a Storywork Design Canvas tailored to your own context, and a new perspective on organisational change.Ideal for: organisational leaders, consultants, HR professionals, change practitioners and public sector organisations.
Organisational Culture
Systems Change
Collective Meaning
Format:: Half-day workshop
Outcome: Context-specific Storywork
Approach: Practical application
Investment: €395 p.p. excl. VAT
Storywork for Leadership
Lead narrative change.
Stories influence how people understand themselves, one another and the future they are creating together. This workshop explores how leaders can intentionally shape those narratives to build trust, create shared purpose and enable meaningful change. In this hands-on workshop, you explore the narratives shaping your leadership. Working collaboratively, you reflect on how your personal story, leadership approach and organisational context influence the way others understand change, engage with it and contribute to it. Throughout the workshop, inspiring leadership examples serve as running cases, illustrating how Storywork helps leaders shape meaning, strengthen relationships and open new possibilities for collective action. Participants use these examples to inform and enrich the work on their own leadership challenges. You leave with practical insights, a Storywork Design Canvas tailored to your own context, and a renewed understanding of what it means to lead narrative change. Ideal for: executives, managers, team leaders, facilitators, consultants and organisational change leaders.
Leadership Identity
Shared Purpose
Relational Change
Format: Half-day workshop
Outcome: Context-specific Storywork
Approach: Practical application
Investment: €395 p.p. excl. VAT